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Saturday, January 26, 2013

Luv Fm keeps corporate Kumasi in shape

The first edition of the Luv Fm’s Fitness Walk for 2013 recorded one of the highest turnouts since the inception of the health programme in Kumasi.

Hundreds of workers from corporate institutions, keepfit clubs and residents in the Garden City joined in the walk, which forms part of the station’s health package to support the physical and mental well-being of staff from participating institutions.

Mr. Samuel Sarpong, Kumasi Mayor and Minister-designate for the Ashanti region, was among the lead walkers. He has emphasized the importance of brisk walking as an element in living healthy lifestyle.

Participants walked through some principal streets of Kumasi amidst great sounds from brass band music.

Fitness instructors were also at hand to lead exciting, yet demanding, aerobic sessions before and after the walk at the Baba Yara Sports Stadium.

Some participants who spoke to Luv News were excited at the turnout.

“When we have an opportunity to meet other industry players, friends and have fun while keeping fit, we thought that was a great opportunity. We’re very happy with the turnout, I can see a rough estimation of a thousand people and that’s very great; we have the chance to meet other people, new friends and even some customers here”, observed Duada Hafizdeen of Beige Capital.
 
The ultimate goal is to offer a platform for staff of corporate institutions to exercise, socialize and network for enhanced economic productivity.

Some participating firms took advantage to market their products and services through direct interactions and distribution of flyers.

Patrons are already demanding a monthly event to entrench the benefits of the health walk.

“Just as we’re looking for good health, we also expect that our customers too will follow suit and also inculcate this habit of having to stay healthy all the time so that whatever visions we have ahead of us, we’ll be able to have the strength to pursue them”, noted GTBank’s Emmanuel Sampson.

Event coordinator, Nana Benyin Anumel expressed the station’s commitment to continue adding value to the lives of Luv FM’s listeners through education, information and entertainment.

The 7th edition of the Luv Fm Fitness Walk was under the theme: “Let’s walk for Health to Create Wealth”. It was sponsored by Guarantee Trust Bank, Voltic Natural Mineral Water, Santino’s Fine Meat and Sausages as well as Beige Capital Savings and Loans Limited.

Story by Kofi Adu Domfeh 

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