The
Forum was instituted in 2011 with the aim of meeting identifiable groups to
share information on use of technology and other modern practices to advance
their businesses.
It
is also a forum to discuss ways in which MTN as an organization can partner
with the trade associations for mutual benefits.
General
Manager in-charge of MTN Northern Business District, James Bukari Basintale, says
the company’s investments in network infrastructure expansion are geared
towards adding value to the lives of subscribers.
He
noted clients can maximum the benefits of innovative telecoms solutions and other
network’s promotional activities only when they can efficiently make use of the
mobile device.
The
Kumasi forum discussed how members of the Ghana Hairdressers and Beauticians
Association (GHABA) can stay ahead of competition through the use of data or
internet and MTN Mobile Money to advance their business.
Participants
also had presentations on customer service tips and activities of economic
empowerment by the MTN Foundation.
Maxwell
Arthur of MTN’s traders’ segment market observed low application of SMS application
on mobile phones among traders.
The
Traders forum, he said, is therefore necessary to enable clients take advantage
of products and promotions, hence expansion to cover more groups across the
country.
He
appreciated the loyalty of the traders in growing the network to record over 11
million subscribers in Ghana.
Story
by Kofi Adu Domfeh
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