The
franchising arrangement, according to Chief Executive Officer, Dr. Caesar, is
to expand the market reach of the business and afford people in local
communities the opportunity to earn income in merchandizing products.
“We
have decided to give out franchising to interested people so as to ensure that
jobs are created,” he stated.
According
to Dr. Caesar, the expansion drive would make the product easily accessible and
contribute to the healthcare needs of local communities.
“The
number of people who need our services is increasing and that has given us the
challenge to expand in diverse ways to make the product available,” he said.
Dr.
Caesar has emphasized the importance of healthy lifestyles to promote good quality
health.
The
challenge in healthcare now is not about the importation of medicines and
frequent visits to the hospital but about broadening the minds of the clients
on basic health practices, he observed.
“People
eat without knowing what they are getting from it in terms of nutrients and
that has been creating a lot of problems, especially for the aged,” he said.
M.Y.
Ventures has instituted a wellness at work project which incorporates
achievable, small steps for healthy eating and physical activity into everyday
life.
Story
by Kofi Adu Domfeh
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